Become The Expert on Local Info In the eyes of your potential clients, you want to be the local expert. On everything. Filling your website with solid, well researched, local market information and content will go a long way towards establishing you as that expert....
Educate Your Clients with Long-Form Content At one time long-form content, like the article below, was the go-to strategy for content marketing. Long-form content gives you greater opportunity to utilize keywords and key phrases and get to that coveted page-one on...
Restaurant Review Yelp and TripAdvisor both provide restaurant reviews. As do Facebook and Twitter – albeit usually only when someone’s pissed about their service or crummy food. Reviews on Yelp and Trip Advisor are based on comments and ratings left on...
Leave ‘Em Laughing Potential clients need to know you’re not going to bore them to tears. You don’t have to be Robin Williams but you should be someone who’s fun to be around. If you’re all-business-all-the-time it can be a turn-off to...
